Grocery Outlet Holding Corp. (GO) is a publicly traded company in the Unknown sector. Across all available filings, 30 corporate insiders have executed 855 transactions totaling $1.8B, demonstrating a bearish sentiment with -$1.7B in net insider flow. The most recent transaction on Nov 7, 2025 involved a sale of 25,000 shares valued at $313.3K.
No significant insider buying has been recorded for GO in the recent period.
No significant insider selling has been recorded for GO in the recent period.
Based on recent SEC filings, insider sentiment for GO is bearish with an Insider Alignment Score of 1/100 and a net flow of -$1.7B. Insiders are reducing their positions, though this can be driven by factors unrelated to company outlook.
Insider trading at Grocery Outlet Holding Corp. (GO) refers to stock transactions made by corporate insiders—executives, directors, and beneficial owners holding more than 10% of the company's shares. These individuals have access to material non-public information and are required by law to report their trades to the SEC within two business days. Currently, 30 insiders are actively trading GO stock, having executed 855 transactions in the past 90 days. The most active insider is &. Friedman Capital Partners VII (parallel), L.p. Hellman (Executive), who has made 4 transactions totaling $919.3M.
Get notified when executives and directors at GO file new Form 4 transactions
Date | Insider | Title | Type | Shares | Price | Value | Flags |
|---|---|---|---|---|---|---|---|
| Nov 7, 2025 | K. Wilson Steven | Executive | Sale | 25,000 | $12.53 | $313.3K | |
| Sep 15, 2025 | Michael Kerr Frank | Executive | Award | 11,969 | $16.71 | $200.0K | |
| Aug 15, 2025 | K. Wilson Steven | Executive | Sale | 5,000 | $18.24 | $91.2K | |
| Aug 8, 2025 | K. Wilson Steven | Executive | Sale | 20,000 | $19.20 | $384.0K | |
| Sep 19, 2024 | J. Lindberg Eric Jr | Executive | Sale | 200,095 | $16.29 | $3.3M | Large |
| Sep 19, 2024 | J. Lindberg Eric Jr | Executive | Option Exercise | 200,095 | $7.13 | $1.4M | Large |
| Sep 16, 2024 | Joseph Sheedy Robert Jr | Executive | Gift | 10,389 | $N/A | $0 | |
| Sep 16, 2024 | Joseph Sheedy Robert Jr | Executive | Gift | 10,389 | $N/A | $0 | |
| Sep 12, 2024 | Joseph Sheedy Robert Jr | Executive | Option Exercise | 10,389 | $3.81 | $39.6K | |
| Aug 21, 2024 | J. Lindberg Eric Jr | Executive | Option Exercise | 100,000 | $7.13 | $713.0K | Large |
| Aug 21, 2024 | J. Lindberg Eric Jr | Executive | Sale | 100,000 | $18.44 | $1.8M | Large |
| Aug 20, 2024 | J. Lindberg Eric Jr | Executive | Sale | 100,000 | $18.62 | $1.9M | Large |
| Aug 20, 2024 | J. Lindberg Eric Jr | Executive | Option Exercise | 100,000 | $7.13 | $713.0K | Large |
| Aug 19, 2024 | J. Lindberg Eric Jr | Executive | Sale | 100,000 | $18.83 | $1.9M | Large |
| Aug 19, 2024 | J. Lindberg Eric Jr | Executive | Option Exercise | 100,000 | $7.13 | $713.0K | Large |
| TYPE | COUNT | VALUE | % |
|---|---|---|---|
Sale(S) | 402 | $1.8B | 96.9% |
Exercise(M) | 221 | $47.2M | 2.6% |
Purchase(P) | 20 | $9.7M | 0.5% |
Award(A) | 150 | $200.0K | 0.0% |
Payment(F) | 1 | $77.2K | 0.0% |
Small Acquisition(L) | 1 | $8.8K | 0.0% |
Gift(G) | 45 | $0 | 0.0% |
Other(J) | 9 | $0 | 0.0% |
Disposition(D) | 6 | $0 | 0.0% |
Insider selling pressure at Grocery Outlet Holding Corp. has increased, with 30 insiders executing 855 transactions across all time. Total sales of $1.8B significantly outpace purchases of $9.7M, resulting in a net outflow of $1.7B. This selling activity appears largely discretionary, which may warrant closer attention from investors.