Sally Beauty Holdings, Inc. (SBH) is a publicly traded company in the Unknown sector. Across all available filings, 55 corporate insiders have executed 1035 transactions totaling $2.2B, demonstrating a bearish sentiment with -$2.2B in net insider flow. The most recent transaction on Jan 22, 2026 involved a transaction of 9,975 shares valued at $0.
No significant insider buying has been recorded for SBH in the recent period.
No significant insider selling has been recorded for SBH in the recent period.
Based on recent SEC filings, insider sentiment for SBH is bearish with an Insider Alignment Score of 0/100 and a net flow of -$2.2B. Insiders are reducing their positions, though this can be driven by factors unrelated to company outlook.
Insider trading at Sally Beauty Holdings, Inc. (SBH) refers to stock transactions made by corporate insiders—executives, directors, and beneficial owners holding more than 10% of the company's shares. These individuals have access to material non-public information and are required by law to report their trades to the SEC within two business days. Currently, 55 insiders are actively trading SBH stock, having executed 1035 transactions in the past 90 days. The most active insider is Dubilier &. Rice Fund VII L. P. Clayton (Executive), who has made 2 transactions totaling $937.9M.
Get notified when executives and directors at SBH file new Form 4 transactions
Date | Insider | Title | Type | Shares | Price | Value | Flags |
|---|---|---|---|---|---|---|---|
| Jan 22, 2026 | Sue Ferguson Diana | Executive | Award | 9,975 | $N/A | $0 | |
| Jan 22, 2026 | Molloy Lawrence | Executive | Option Exercise | 14,532 | $N/A | $0 | |
| Jan 22, 2026 | Molloy Lawrence | Executive | Award | 9,975 | $N/A | $0 | |
| Jan 22, 2026 | Molloy Lawrence | Executive | Option Exercise | 14,532 | $N/A | $0 | |
| Jan 22, 2026 | K. Flur Dorlisa | Executive | Option Exercise | 14,532 | $N/A | $0 | |
| Jan 22, 2026 | K. Flur Dorlisa | Executive | Award | 9,975 | $N/A | $0 | |
| Jan 22, 2026 | K. Flur Dorlisa | Executive | Option Exercise | 14,532 | $N/A | $0 | |
| Jan 22, 2026 | N. Boyer Jeffrey | Executive | Option Exercise | 14,532 | $N/A | $0 | |
| Jan 22, 2026 | N. Boyer Jeffrey | Executive | Award | 9,975 | $N/A | $0 | |
| Jan 22, 2026 | N. Boyer Jeffrey | Executive | Option Exercise | 14,532 | $N/A | $0 | |
| Jan 22, 2026 | Rothe Bishop Rachel | Executive | Option Exercise | 14,532 | $N/A | $0 | |
| Jan 22, 2026 | Rothe Bishop Rachel | Executive | Award | 9,975 | $N/A | $0 | |
| Jan 22, 2026 | Rothe Bishop Rachel | Executive | Option Exercise | 14,532 | $N/A | $0 | |
| Jan 22, 2026 | M. Head James | Executive | Award | 9,975 | $N/A | $0 | |
| Jan 22, 2026 | Nealy Cox Erin | Executive | Award | 9,975 | $N/A | $0 |
| TYPE | COUNT | VALUE | % |
|---|---|---|---|
Sale(S) | 198 | $2.2B | 96.1% |
Exercise(M) | 299 | $66.4M | 2.9% |
Purchase(P) | 269 | $10.8M | 0.5% |
Payment(F) | 176 | $10.1M | 0.4% |
Award(A) | 64 | $300.0K | 0.0% |
Other(J) | 1 | $60.9K | 0.0% |
Gift(G) | 28 | $0 | 0.0% |
Insider selling pressure at Sally Beauty Holdings, Inc. has increased, with 55 insiders executing 1035 transactions across all time. Total sales of $2.2B significantly outpace purchases of $10.8M, resulting in a net outflow of $2.2B. This selling activity appears largely discretionary, which may warrant closer attention from investors.