Co Kroger serves as Executive at Vitacost.com, Inc., where they oversee executive responsibilities. Since joining the company, Co Kroger has executed 4 insider transactions totaling $453.1M, demonstrating a bullish approach to their equity position. Their most recent transaction on Dec 18, 2015 involved purchasing 34,553,170 shares valued at $124.4M.
Co Kroger currently holds 1,000 shares of Vitacost.com, Inc. (VITC), valued at approximately $0. This represents their equity stake as Executive.
Based on SEC Form 4 filings, Co Kroger has been a net buyer of VITC stock. They have purchased $453.1M and sold $0 worth of shares.
Co Kroger's most recent insider trade was on Dec 18, 2015, when they purchased 34,553,170 shares at $3.60 per share.
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| $3.60 |
| Discretionary |
| Aug 18, 2014 | VITC | $30.0M | Purchase | 3,749,701 | $8.00 | Discretionary |
| Aug 18, 2014 | VITC | $245.4M | Purchase | 30,678,665 | $8.00 | Discretionary |