Hill Equity Partners IV Lp Great serves as Executive at Vitacost.com, Inc., where they oversee executive responsibilities. Since joining the company, Hill Equity Partners IV Lp Great has executed 11 insider transactions totaling $188.3M, demonstrating a bearish approach to their equity position. Their most recent transaction on Nov 17, 2023 involved selling 2,500,000 shares valued at $97.5M.
Hill Equity Partners IV Lp Great currently holds 13,738,269 shares of Vitacost.com, Inc. (VITC), valued at approximately $0. This represents their equity stake as Executive.
Based on SEC Form 4 filings, Hill Equity Partners IV Lp Great has been a net seller of VITC stock. They have purchased $0 and sold $188.3M worth of shares.
Hill Equity Partners IV Lp Great's most recent insider trade was on Nov 17, 2023, when they sold 2,500,000 shares at $39.01 per share.
Get notified when new Form 4 filings are submitted
| $35.04 |
| Discretionary |
| Mar 2, 2017 | W | $7.0M | Sale | 185,478 | $37.78 | Discretionary |
| Mar 2, 2017 | W | $19.1K | Sale | 505 | $37.77 | Discretionary |
| Mar 1, 2017 | W | $50.0K | Sale | 1,314 | $38.07 | Discretionary |
| Mar 1, 2017 | W | $152 | Sale | 4 | $38.08 | Discretionary |
| Feb 28, 2017 | W | $12.0M | Sale | 311,848 | $38.32 | Discretionary |
| Feb 28, 2017 | W | $32.6K | Sale | 851 | $38.32 | Discretionary |
| Aug 15, 2014 | VITC | $17.5M | Tender | 2,182,265 | $8.00 | Discretionary |
| Aug 15, 2014 | VITC | $148.4K | Tender | 18,550 | $8.00 | Discretionary |
| Aug 15, 2014 | VITC | $33.3M | Tender | 4,161,898 | $8.00 | Discretionary |